Another Art&Graft project I led for Wieden+Kennedy. It was the first of two films we did for the launch of Smarty, a new mobile phone network. The schedule was very tight but the idea of having the kid just too short to reach the counter worked really well creatively and saved us a lot of time in lipsync !

I’ve put below a couple of characters I worked on during the pitch process :

ShopKeeper_01_0038.png
Kid_01_0038.png